
Hada Labo
Shirojyun Premium Whitening Lotion on TikTok
The creators’ take
From 13 TikTok videos2 sponsored, marked with outlined numbers
Creators say this Shirojyun Premium lotion targets dark spots with tranexamic acid and hydrates with hyaluronic acid 123456. Sponsored creators say the upgraded formula brightens even more 78. Creators disagree on skin type: one says dry sensitive skin suits it 2, another says combination, dry, normal or oily skin 4, and one calls it a toner rather than a lotion 9. One creator advises the standard Shirojyun for acne and the Premium version for dark spots 10.
Sponsored means the creator disclosed a brand partnership or the video ran as a paid ad.
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Quotes are taken word for word from what each creator says in the video or writes in its caption.
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