Neutrogena

Hydro Boost Water Gel on TikTok

The creators’ take

From 10 TikTok videos6 sponsored, marked with outlined numbers

Most creators describe it as lightweight and quick-absorbing, and sponsored creators say it does not feel heavy 1 2 3 4. Creators say it suits oily skin 5 6 and dry skin 7 8, though sponsored creators describe it as suitable for all skin types 8. One sponsored creator says it is pricey for a 47 cc jar at around $20 Canadian and is meant more for the face 1. Several creators say it boosts hydration 2 6, and one sponsored creator says it kept skin super hydrated after a night routine 9.

Sponsored means the creator disclosed a brand partnership or the video ran as a paid ad.

Videos open on TikTok in a new tab.

“It's a lightweight cream that absorbs very quickly into the skin and leaves a soft, smooth touch.”

“It's super lightweight, absorbs quickly and leaves my skin looking fresh, plump and hydrated without feeling heavy.”

“And it doesn't even feel heavy on my skin at night.”

“The water gel cream is not gonna sit too heavy on the skin.”

“It's oil free. And fun fact is that it's so good for all skin types.”

“it's weightless and layers perfect in any routine including before makeup”

“these products are gentle and suitable for all skin types”

“This definitely kept my skin super hydrated.”

“it's about the formula and not what the label says!”

Quotes are taken word for word from what each creator says in the video or writes in its caption.

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