Pond's

Cold Cream Cleanser on TikTok

The creators’ take

From 9 TikTok videos4 sponsored, marked with outlined numbers

Both sponsored and unsponsored creators say it removes makeup well, including waterproof mascara, and leaves skin soft 1 2 3 4. Sponsored creators describe it as a first step before double cleansing, and one unsponsored creator says it suits very dry skin in winter 2 5. One sponsored creator follows it with Vaseline as an overnight step 6. One sponsored creator promotes buying it on TikTok Shop during a flash sale 7.

Sponsored means the creator disclosed a brand partnership or the video ran as a paid ad.

Videos open on TikTok in a new tab.

“It's a makeup remover and a moisturizer.”

“I have very dry skin and the gold cream is 50% moisturizer so it doesn't leave my skin feeling stripped.”

“it removes makeup so well while leaving my skin soft and hydrated.”

“The moment it touched my skin, baby, everything melted away, even that stubborn waterproof mascara.”

“it turned out to be a perfect choice for this winter”

“And then after I've done that, I take Vaseline and I rub it in.”

Quotes are taken word for word from what each creator says in the video or writes in its caption.

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