Madagascar Centella Soothing Cream on TikTok

The creators’ take

From 5 TikTok videos4 sponsored, marked with outlined numbers

Sponsored creators say the cream cools, calms and soothes sensitive or irritated skin and supports the barrier 1 2 3. One unsponsored esthetician says it is lightweight, not greasy, and suits oily, dry and acne-prone skin 4. Sponsored creators disagree on texture: one calls it thick and honey-like 1, while another says it feels watery 5. A sponsored creator suggests the soothing cream for dry, red, tight skin, and a lighter gel cream for oily skin with enlarged pores 2.

Sponsored means the creator disclosed a brand partnership or the video ran as a paid ad.

Videos open on TikTok in a new tab.

“it locks everything in without feeling heavy”

“When your skin feels dry, red and tight, use Soothing Cream.”

“It cools and calms your skin instantly.”

“It's gel based, super lightweight, but it blends right into the skin.”

“It's not, like, oily, but it feels watery.”

Quotes are taken word for word from what each creator says in the video or writes in its caption.

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